What is Squarespace? When it comes to site builders, Squarespace ranks among the most widely-known options on the market. SMBs praise it for its straightforward editor. Although Squarespace can develop various website designs, most people use it to create professional websites for their businesses.
However, is Squarespace worth it? To help you assess whether Squarespace is the best website builder for your brand, we made a comprehensive review of its pros and cons, editor features, tools, and pricing plans. Read our first-hand insights before signing up for their free trial!
Squarespace is a website-building tool that offers customizable templates for easy designing, versatile tools that support on-page customization, and straightforward editors streamlining the entire web development process. Most users can launch a standard website in just a few hours.
| Website | https://www.squarespace.com/ |
| Features | Commenting systemCommunity forumsContent managementCustom CSSCustomer accountsCustomizable templatesCustom search engineInventory and order managementMarketing analyticsMobile websitesPoint of salePre-built layoutsProduct merchandisingProduct quick viewSite-building toolsSMS remindersSocial media integrationSquarespace enterpriseSquarespace schedulingTockWebinarsWebsite builder |
| Pricing | Annual Payments (up to 30% discounts)Personal: $12/monthBusiness: $18/monthBasic Commerce: $26/monthAdvanced Commerce: $40/month Monthly Payments Personal: $16Business: $26Basic Commerce: $35Advanced Commerce: $54 |
| Number of Templates | 113+ templates |
| Third-Party Apps and Integrations | No |
| ECommerce Tools | Yes |
Squarespace offers a rich, versatile publishing platform with the following features:
| Feature | Description |
| Site-Building Tools | Squarespace carries a diverse set of site-building tools. Users can modify the editor according to their current level of expertise and knowledge, while seasoned developers can utilize the available coding applications. First-timers can maximize the pre-built layouts. |
| eCommerce | Squarespace offers standard eCommerce features. It has product merchandising, POS payment processing, customer insights, order tracking, and inventory management. |
| Squarespace Enterprise | Squarespace features multiple scheduling and networking tools to help SMBs connect with their audience. Host events, schedule content, or even send push notifications. |
See how Squarespace stacks against other site builders by gauging their pros and cons:
| Pros | Cons |
| Squarespace features dozens of customizable templates. Instead of coding and developing your pages from scratch, you can use these layouts as a helpful starting point. This feature enables you to publish multiple pages in less than a day. | Users complain that Squarespace blog pages are too challenging to edit. The website itself takes less than a day to finish, but making minor edits to existing content requires several hours. |
| The customizable templates on Squarespace retain photo quality. Regardless of whether you stick to the provided stock photos or use your business assets, you can expect your web pages to have quality typography, colorization, and responsiveness. | Squarespace doesn’t support advanced marketing tactics. Yes, it gives you a live, published website. However, their platform doesn’t offer much for page ranking, PPC ads, and SEO. |
| Squarespace features a multi-purpose editor. SMBs can use Squarespace to launch their first website regardless of their industry or business nature. | Unlike WordPress, Squarespace does not support third-party apps and plugins. You’ll have to use the ones provided. |
| The pricing plans on Squarespace consist of comprehensive, customized features and offers. | Squarespace does not have a free option. While they offer 14-day free trials, their packages could cost you anywhere from $120 to $648 annually. |
| Squarespace customer service chat representatives are live 24/7. They answer various queries. Whether you need help with how to use Squarespace or understanding pricing options, they have you covered. | Squarespace only has chat support. Although Squarespace customer service agents reply in real-time, some issues are easier to explain over phone calls. |
What is Squarespace good for? As we mentioned, Squarespace offers a versatile site builder, but not everyone will benefit from it. Ideally, their platform suits:
On the other hand, marketers and business owners who want a more dynamic website and have specific needs may be better off having a website coded by professionals.
Overall, Squarespace stands as the best website builder for technologically adept SMBs and marketing professionals. Its straightforward, streamlined editor simplifies complex web development tasks. Instead of spending days designing and coding your business website, run the project through Squarespace.
Of course, Squarespace also has its limitations. The editor has relatively complex tools, so users can only utilize their website to the fullest if they have prior experience in online marketing. You don’t need coding skills. However, a basic understanding of site builders and content creation will make a world of difference.
Understanding how to use Squarespace features is relatively simple. However, you might encounter a few issues when using it for the first time. Fortunately, Page Kits can help. Get a better understanding of Squarespace by going through the questions newbies commonly ask.
No, it is not free to use Squarespace. While they offer a 14-day free trial, Squarespace's monthly membership fees start at $12 to $16, but the advanced commerce package costs $40 to $54 every month.
The Squarespace website builder has a relatively unchallenging editor, but beginners might find options like Weebly and Wix easier. Research help guides and tutorial videos before investing in Squarespace.
Users maintain full rights over the content on their Squarespace websites. However, Squarespace can utilize your content to execute services (i.e., displaying images on your story, saving uploaded images).
Squarespace deserves its spot among the most widely known site builders. Anyone who needs a professional-looking website should consider using it.
Is Squarespace the best website builder? Squarespace features various helpful tools for building pages. However, the platform doesn’t suit everyone. Try the following alternatives if Squarespace doesn’t match your web development needs:
Is Squarespace worth it? Unfortunately, the answer depends on a case-by-case basis. There is no one-size-fits-all website builder, so don’t blindly invest in Squarespace without understanding its exclusive features, limitations, and pricing plans. Objectively assess if their platform addresses your web development needs.
Are you having doubts about using Squarespace to build your website? Let Page Kits shed some light on the topic. Check out our in-depth comparison reviews of the best website builders for business owners.
